SMART THINKING
Smarter Staff, Happier Shoppers: How Digital Training Transforms Retail Teams
Empower retail teams with Smart Staff: mobile training that boosts confidence, engagement, and customer satisfaction.
The Impact of Location on In-store Advertising
Discover how the physical layout of a store significantly influences how products are perceived, remembered, and ultimately purchased.
Smart from the Start: 20+ Years of Changing How Shoppers Shop
Discover how Smart Media has transformed in-store retail for over two decades, redefining brands’ connections with shoppers at the decision point.
Maximising the Impact of In-Store Advertising
Maximising in-store advertising impact goes beyond mere signage; it requires a strategy that engages the shopper experience and drives results.
Creating a Cohesive In-store Advertising Strategy
In-store advertising has become a vital part of a retailer or brand’s strategy to engage customers, influence buying decisions, and boost sales. Find out how Smart Media can help your brand stand out where it matter most.
How Liquor Retailers Can Boost Sales with Effective In-store Advertising
In an industry shaped by regulations, strong competition, and limited brand visibility, liquor retailers need to think differently about how they use their shopping space. In-store advertising is no longer just about visibility — it’s about shopper experience, brand engagement, and smart strategy.
Moms Matter When it Comes to Retail Marketing
When it comes to retail purchases, moms are the ultimate power players. Whether it’s choosing what’s for dinner, picking up essentials for the week, or selecting birthday gifts and back-to-school supplies — moms are often the ones making those everyday decisions.
The Power of In-Store Advertising for Alcohol Retailers
The alcohol industry is a dynamic yet highly regulated space, where brands must navigate strict advertising restrictions while still making an impact. That’s where in-store advertising shines—offering brands a powerful way to connect with shoppers at the most crucial moment: the point of purchase.
The Smart Way to Reach Shoppers
In today’s fast-paced retail environment, capturing shopper attention at the right moment is more critical than ever. Consumers are bombarded with countless marketing messages daily, making it challenging for brands to stand out. That’s where Smart Media comes in.
Empowering Knowledge on the Move
In today’s fast-paced world, absorbing knowledge whenever and wherever you are is not just a convenience; it’s a superpower. At Smart Media, we recognise the transformative power of on-the-go learning and how it can revolutionise the way retail staff engage with and understand their work.
Achieve the Perfect Retail Marketing Mix
In the bustling world of retail, where every shopper’s whim can sway the market, creating the perfect marketing mix is your secret sauce for success. Among the timeless and effective models, the 4Ps framework continues to take the spotlight, encompassing Product, Price, Place, and Promotion.
Enriched Staff = Enriched In-store Experience
There’s no denying that the retail landscape is undergoing an intense transformation due to technological advancements, shifting customer behaviours, and a generally evolving market. Despite this temperamental retail environment, one thing remains the same: exceptional customer service is the foundation of success.