Discover how the physical layout of a store significantly influences how products are perceived, remembered, and ultimately purchased.
The Impact of Location on In-store Advertising
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ARCHIVE RESULTS
Advertising
Smart from the Start: 20+ Years of Changing How Shoppers Shop
Discover how Smart Media has transformed in-store retail for over two decades, redefining brands’ connections with shoppers at the decision point.
Maximising the Impact of In-Store Advertising
Maximising in-store advertising impact goes beyond mere signage; it requires a strategy that engages the shopper experience and drives results.
Creating a Cohesive In-store Advertising Strategy
In-store advertising has become a vital part of a retailer or brand’s strategy to engage customers, influence buying decisions, and boost sales. Find out how Smart Media can help your brand stand out where it matter most.
Achieve the Perfect Retail Marketing Mix
In the bustling world of retail, where every shopper’s whim can sway the market, creating the perfect marketing mix is your secret sauce for success. Among the timeless and effective models, the 4Ps framework continues to take the spotlight, encompassing Product, Price, Place, and Promotion.
Beepa Sleeves: Transforming Security into Engagement
In the ever-evolving landscape of in-store advertising, Smart Media offers an aesthetic game-changer: Beepa Sleeves. These innovative sleeves redefine the traditional role of sensormatic scanners at the entrance of retail stores, seamlessly...
Digital Shelf Strips: Impactful In-Store Advertising
In the fast-paced world of retail, capturing the attention of shoppers at the critical moment when they make purchasing decisions is a game-changer for FMCG brands. Smart Media, the forerunners in in-store retail media innovation, provide a...
Holiday Shopping Insights: The 4 Mindsets Behind Holiday Shopping Behaviour
As we stand on the cusp of the festive season, the world of retail is poised for its annual transformation. At Smart Media, we take pride in being at the forefront of in-store retail innovation, providing in-store advertising media for FMCG...
Doubling Impact: Double-Sided Digital Banners Transform In-Store Advertising
Capturing the attention of shoppers in-store has become increasingly important for Fast Moving Consumer Goods (FMCG) brands and retailers, especially in today's fast-paced world. To achieve this goal, Double Sided Digital Banners have emerged as...
The Art of Captivating Customers: Leveraging Smart Static Windows in Retail Stores
Enhance Your In-Store Advertising with Smart Digital WindowsIn the fast world of retail, making a strong first impression is crucial. A visually appealing and well crafted window display can make all the difference in the customer’s journey,...
Transforming retail advertising: exploring Smart Media’s latest solutions
Attracting buyers and driving sales are crucial objectives for FMCG brands looking to make their mark in the retail environment. Fortunately, Smart Media has emerged as a transformative force in the industry. With patented solutions, the in-store...
The impact of in-store advertising on impulse buying
In-store advertising can have a significant impact on impulse buying, which refers to the sudden and unplanned purchase of a product. In fact, there are several studies that have found a positive correlation between in-store advertising and...