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Digital Shelf Strips: Impactful In-Store Advertising

Digital Shelf Strips: Impactful In-Store Advertising

In the fast-paced world of retail, capturing the attention of shoppers at the critical moment when they make purchasing decisions is a game-changer for FMCG brands. Smart Media, the forerunners in in-store retail media innovation, provide a...

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How in-store advertising improves conversion rates

How in-store advertising improves conversion rates

In-store advertising has long been a staple of retail and fast-moving consumer goods (FMCG) marketing strategies. As online shopping continues to grow in popularity, in-store advertising remains an important and effective way for retailers and...

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