THE SMART CHOICE
IT’S GETTING HARDER & HARDER TO STAND OUT
South African retail is a challenging industry facing challenging times.
Customers today have limited time, patience and disposable income. Getting noticed amidst the perceived sea of sameness requires constant innovation that can be expensive and exhausting.
But as business leaders and shopper marketers, we all want to stand out. To be relevant. The preferred, smart choice.
That’s where we come in.
WE DEVISE, DEPLOY & DELIVER IN WAYS OTHERS SIMPLY CAN’T
Smart Media’s boutique size affords us agility big companies can’t match. We’re able to take measured risks and capitalise on opportunity overnight.
Our clients see us as their outsourced, in-store innovation partners. The extension of their team who can trial the things they’d love to (or know they should but simply can’t.)
A small-but-mighty player whose curiosity and adaptability keeps it at the forefront of retail media innovation.
WE SEE AND DO THINGS DIFFERENTLY
We’re a group of highly dedicated entrepreneurs who thrive on shaking things up and creating value where it didn’t exist previously.
Our backgrounds and skill-sets are varied but as a team we pride ourselves on being sharp thinkers, exceptional problem solvers, logistical ninjas and genuinely nice people our clients and colleagues can always rely on.
Meet the team.
Mark Uria
CEO
Raquel O’Donoghue
Head of Projects
Regan du Preez
COO
Cecil Ungerer
Chief Sales Officer
Mila Sabelo
Campaign Co-Ordinator
Beauty Buthelezi
Campaign Co-Ordinator
Mark Uria
CEO
Raquel O’Donoghue
Head of Projects
Regan du Preez
COO
Cecil Ungerer
Chief Sales Officer
Mila Sabelo
Campaign Co-Ordinator
Beauty Buthelezi
Campaign Co-Ordinator
WHAT OUR CUSTOMERS SAY
We had dramatically lost share across one of our primary retail stockists and asked Smart Media to devise a campaign to help us regain our lost sales. When we shared results and images with our global team – and especially when they saw the campaign in person – they were blown away. It’s so creative – a really good solution. Within less than six months, there was a complete turnaround!
Laverne Marais
Beiersdorf Sales & Shopper Customer Marketing Manager
Our Grab&Go Smart Media campaign presented a significant opportunity to showcase our products and establish a strong market presence within the retail landscape. The team’s comprehensive strategy and meticulous planning played a pivotal role in ensuring the campaign’s exceptional results. It was a resounding success!
Ben Schlacher
Duracell National Key Accounts Manager